Together, we will do more good for people and planet. Learn more at iff.com, Twitter , Facebook, Instagram, and LinkedIn. With the beauty of art and the precision of science, we are an international collective of thinkers who partners with customers to bring scents, tastes, experiences, ingredients and solutions for products the world craves. To learn more about the METASLEEP™ solutions from IFF, click here.Īt IFF (NYSE: IFF), an industry leader in food, beverage, health, biosciences and scent, science and creativity meet to create essential solutions for a better world – from global icons to unexpected innovations and experiences. Their team of 6,000 Sleep Experts® helps more than 3 million people a year find the right solution for their sleep needs. Mattress Firm is the largest omni-channel mattress specialty retailer in the United States, with 2,400 neighborhood stores nationwide. The inserts are available online at, and will be available in all Sleep Experts® stores and selected Mattress Firm stores starting Nov. "With two-thirds of the developed world impacted by poor sleep and the resulting adverse effects on overall health, Sleepy's Scented Pillow Inserts bring a science-based, non-invasive, data-driven solution leveraging the power of scent for a better world." "Looking ahead, we see exciting potential for our combined sleep and scent expertise, reaching diverse industries such as hospitality, travel, retail and beyond," said Colin Lawlor, SleepScore Labs CEO. SleepScore Labs sleep-tracking technology confirmed that participants spent less time awake and experienced fewer awakenings during the night. SleepScore Labs and IFF then conducted three additional separate studies specifically on METASLEEP™ scents and the scented pillow inserts, during which it was found that 91 percent of respondents liked the product and 80 percent said it improved their sleep, while 79 percent said they felt benefits from the first night. This led to identifying scent combinations to promote better sleep quality: METASLEEP™. The studies used advanced sleep monitoring technology, which took measurements-such as respiratory and actimetry among others-every 30 seconds of more than 4,000 people sleeping in their own homes. Starting in 2020, IFF and SleepScore Labs conducted more than 130 separate scientific studies covering more than one million sleep hours. It has the potential to revolutionize the way consumers experience sleep, and we are excited about the positive impact a scented product can have on so many people's lives." "Sleepy's Scented Pillow Inserts are a breakthrough product, which takes scent beyond hedonics, with demonstrated benefit on overall sleep quality, combining science and creativity. "This three-way collaboration with SleepScore Labs and Mattress Firm allows us to reach millions of consumers nationwide," said Simon Herriott, IFF's Health & Biosciences and Scent President.
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